Books recommended by Mark Pincus

Founder of Zynga, the company behind popular social games like FarmVille.

Why Mark

A complete list of books recommended by Mark Pincus, brought to you by the dedicated team at Hustler’s Library. But let’s pause for a moment to learn a bit about Mark Pincus, the man behind the choices. Born February 13, 1966, Mark Pincus is an entrepreneur who’s best known for founding Zynga, a leader in the social gaming industry.

What Mark Reads

zerotoonecover

Zero to One: Notes on Startups, or How to Build the Future

Discover how to make your startup unique and stand out. This book, part of the recommended books by Mark Pincus, shows you how to go from zero to one, turning your dream into reality.

The hard things

The Hard Thing About Hard Things

Ben Horowitz doesn’t sugarcoat the tough stuff. He shares real stories and advice on how to navigate the tricky situations that come with running a business.

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen

Discusses how successful companies can do everything “right” and still lose their market leadership.

The Lean Startup by Eric Ries

The Lean Startup

Ever wondered how to build a startup efficiently? Eric Ries explains how to use a ‘lean’ approach to ensure your startup succeeds with fewer resources.

Books recommended by Mark Pincus

The Art of Thinking Clearly by Rolf Dobelli

Rolf Dobelli dives into cognitive errors and biases. He teaches you how to think more clearly, making better decisions in life and business.

The 7 Habits of Highly Effective People by Stephen Covey

The 7 Habits of Highly Effective People by Stephen Covey

Stephen Covey’s classic work breaks down the habits that make people truly effective. This book is not just about work; it’s about life.

Books recommended by Mark Pincus

Man's Search for Meaning by Viktor Frankl

Viktor Frankl, a Holocaust survivor, shares profound insights on finding purpose. A different kind of read in the list books backed by Mark Pincus, this book dives deep into the human psyche.

The Power of Habit by Charles Duhigg

The Power of Habit by Charles Duhigg

Charles Duhigg uncovers why habits exist and how they can be changed. By understanding the ‘habit loop’, you can change your life for the better.

Want personal advice?

Get a free consultation from Hustler’s Library! Fill out the quick survey, and a Hustler’s Library Small Business Specialist will contact you shortly!

Trusted by 1,000+ entrepreneurs.

Keep Learning

Selling a Business in San Jose: The Complete Guide

Maximize your exit! From cleaning the books to finding qualified Silicon Valley investors, we cover the full process...

What Is SD-WAN and Why Do Small Businesses Need It?

The Chicago Business Travel Guide: Where to Stay, Work, and Eat as an Entrepreneur

Chicago is one of the most underrated business cities in the US. Here is the honest guide to...

How To Make Money With Dropshipping: The Dos and Don’ts

Making money with dropshipping means knowing what actually drives results. The right strategy saves you time, money, and...

Essential Digital Marketing Strategies for Small Businesses (2025)

In 2025, small and medium-sized businesses (SMBs) face a dynamic landscape. SMB’s are navigating rapid technological change, tighter...

How to Use AI to Run Your Social Media: The Small Business Playbook for 2026

The Best Airport Lounges for Business Travelers (and How to Get Access)

What Does OPM Mean?

When people say OPM, they’re talking about using someone else’s money to build something big. It could be...

What is CPM? A Plain-English Guide for Entrepreneurs

What is a 1099 Form?

If you’ve ever been paid without taxes taken out, chances are you’ll get a 1099. It’s a form...

AI Consulting in Palm Springs: The Complete Guide for Modern Businesses

Everything About Leon Howard

Mailchimp vs Constant Contact: Which Email Platform Is Right for Your Business?

Leveraging Local SEO for Small Businesses

Local SEO helps small businesses show up in the exact moments people are searching nearby. From Google Maps...

Best Business Yachts Under $1M: Charter vs Own for Client Entertainment

How to Buy a Business in Orange County

How Celsius Went From Near-Bankrupt Energy Drink to a $1B Brand by Betting on Fitness Culture

Celsius was nearly dead in 2018. Then it pivoted into fitness culture, got into Costco and Target, and...

Zscaler for Small Business: Zero Trust Security Without the Enterprise Price Tag