Books recommended by Mark Pincus

Founder of Zynga, the company behind popular social games like FarmVille.

Why Mark

A complete list of books recommended by Mark Pincus, brought to you by the dedicated team at Hustler’s Library. But let’s pause for a moment to learn a bit about Mark Pincus, the man behind the choices. Born February 13, 1966, Mark Pincus is an entrepreneur who’s best known for founding Zynga, a leader in the social gaming industry.

What Mark Reads

zerotoonecover

Zero to One: Notes on Startups, or How to Build the Future

Discover how to make your startup unique and stand out. This book, part of the recommended books by Mark Pincus, shows you how to go from zero to one, turning your dream into reality.

The hard things

The Hard Thing About Hard Things

Ben Horowitz doesn’t sugarcoat the tough stuff. He shares real stories and advice on how to navigate the tricky situations that come with running a business.

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen

Discusses how successful companies can do everything “right” and still lose their market leadership.

The Lean Startup by Eric Ries

The Lean Startup

Ever wondered how to build a startup efficiently? Eric Ries explains how to use a ‘lean’ approach to ensure your startup succeeds with fewer resources.

Books recommended by Mark Pincus

The Art of Thinking Clearly by Rolf Dobelli

Rolf Dobelli dives into cognitive errors and biases. He teaches you how to think more clearly, making better decisions in life and business.

The 7 Habits of Highly Effective People by Stephen Covey

The 7 Habits of Highly Effective People by Stephen Covey

Stephen Covey’s classic work breaks down the habits that make people truly effective. This book is not just about work; it’s about life.

Books recommended by Mark Pincus

Man's Search for Meaning by Viktor Frankl

Viktor Frankl, a Holocaust survivor, shares profound insights on finding purpose. A different kind of read in the list books backed by Mark Pincus, this book dives deep into the human psyche.

The Power of Habit by Charles Duhigg

The Power of Habit by Charles Duhigg

Charles Duhigg uncovers why habits exist and how they can be changed. By understanding the ‘habit loop’, you can change your life for the better.

Want personal advice?

Get a free consultation from Hustler’s Library! Fill out the quick survey, and a Hustler’s Library Small Business Specialist will contact you shortly!

Trusted by 1,000+ entrepreneurs.

Keep Learning

What is CPC (Cost Per Click)? A Plain-English Guide for Entrepreneurs

Best Places to Start a Business in California (Hint…It’s Not Just L.A. or S.F.)

You don’t need a San Francisco zip code to build a winning business in California. Across the state,...

Books Recommended by Rick Ross

Rick Ross reads to sharpen his mindset, master power dynamics, and build lasting wealth. His go-to books cover...

How to Find Government Contracts for Your Small Business

Essential Digital Marketing Strategies for Small Businesses (2025)

In 2025, small and medium-sized businesses (SMBs) face a dynamic landscape. SMB’s are navigating rapid technological change, tighter...

How Nubank Built Latin America’s Largest Bank Without a Single Branch

Nubank started in Brazil when banks were charging 400% APR and the average account opening took 45 days....

What is E-Commerce?

Selling online has become the new normal—and that’s what e-commerce is all about. It’s simple to start and...

What Is Bootstrapping? Building a Business Without Outside Capital

What Is MDR (Managed Detection & Response) and Does Your Business Need It?

What Is a HUBZone and How to Get HUBZone Certified

The Best Grants for Veteran Business Owners: Saluting Success

Starting a business after military service comes with unique strengths—and unique support. These top grants offer funding, mentorship,...

What is Revenue Share? A Plain-English Guide for Entrepreneurs

Things the Ultra-Wealthy Do Differently That Nobody Talks About

Top Coffee Shops for Entrepreneurs in Jacksonville

How to Buy a Business [A Complete Guide]

Case Study: How Costco Turned a Membership Fee Into a Loyalty Machine

What is a Landing Page? A Plain-English Guide for Entrepreneurs

What are Accounts Receivable

When money is coming in but hasn’t landed yet, it can throw off your planning. This article helps...