Books recommended by Mark Pincus

Founder of Zynga, the company behind popular social games like FarmVille.

Why Mark

A complete list of books recommended by Mark Pincus, brought to you by the dedicated team at Hustler’s Library. But let’s pause for a moment to learn a bit about Mark Pincus, the man behind the choices. Born February 13, 1966, Mark Pincus is an entrepreneur who’s best known for founding Zynga, a leader in the social gaming industry.

What Mark Reads

zerotoonecover

Zero to One: Notes on Startups, or How to Build the Future

Discover how to make your startup unique and stand out. This book, part of the recommended books by Mark Pincus, shows you how to go from zero to one, turning your dream into reality.

The hard things

The Hard Thing About Hard Things

Ben Horowitz doesn’t sugarcoat the tough stuff. He shares real stories and advice on how to navigate the tricky situations that come with running a business.

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen

Discusses how successful companies can do everything “right” and still lose their market leadership.

The Lean Startup by Eric Ries

The Lean Startup

Ever wondered how to build a startup efficiently? Eric Ries explains how to use a ‘lean’ approach to ensure your startup succeeds with fewer resources.

Books recommended by Mark Pincus

The Art of Thinking Clearly by Rolf Dobelli

Rolf Dobelli dives into cognitive errors and biases. He teaches you how to think more clearly, making better decisions in life and business.

The 7 Habits of Highly Effective People by Stephen Covey

The 7 Habits of Highly Effective People by Stephen Covey

Stephen Covey’s classic work breaks down the habits that make people truly effective. This book is not just about work; it’s about life.

Books recommended by Mark Pincus

Man's Search for Meaning by Viktor Frankl

Viktor Frankl, a Holocaust survivor, shares profound insights on finding purpose. A different kind of read in the list books backed by Mark Pincus, this book dives deep into the human psyche.

The Power of Habit by Charles Duhigg

The Power of Habit by Charles Duhigg

Charles Duhigg uncovers why habits exist and how they can be changed. By understanding the ‘habit loop’, you can change your life for the better.

Want personal advice?

Get a free consultation from Hustler’s Library! Fill out the quick survey, and a Hustler’s Library Small Business Specialist will contact you shortly!

Trusted by 1,000+ entrepreneurs.

Keep Learning

How to Use Customer Win-Back Campaigns to Recover Lost Business (A Plain-English Guide for Small Business Owners)

6 Reasons Why Every Business Owner Needs Google My Business

Google My Business helps your company show up where customers are already searching. It builds trust, boosts visibility,...

How to Use Online Booking and Scheduling Software to Grow Your Small Business (A Plain-English Guide)

Email Marketing for Small Business: Why Your List Is Your Most Valuable Asset

Revenue Explained

Revenue is the total income a business earns from selling products or services. It’s the top line number...

How to Use Local SEO to Get More Customers for Your Small Business

RingCentral vs. Microsoft Teams Phone vs. Zoom Phone: Which Is Right for Your Business?

Best Business Travel Credit Cards in 2026

Business Tools Under $20 That Actually Help You Execute

How to Choose the Right Accounting Method for Your Small Business (Cash vs. Accrual Explained)

Cash basis or accrual? This plain-English guide breaks down the two main accounting methods so small business owners...

How to Use a Side Project to Test New Revenue Streams for Your Small Business (A Plain-English Guide)

How Harley-Davidson Sells Motorcycles to People Who Don’t Ride Yet

Harley-Davidson does not sell motorcycles. It sells an identity. The HOG community, the tattoo phenomenon, and the sound...

How to Write a Business Bio That Wins Clients (A Plain-English Guide for Small Business Owners)

How to Read a Profit and Loss Statement (And What It’s Really Telling You About Your Business)

How to Use LinkedIn to Grow Your Small Business (A Plain-English Guide)

LinkedIn is the most underused growth channel for small business owners. Here is a practical guide to building...

Best Used Turboprop Planes for Business Travel: TBM vs Pilatus PC-12 vs King Air Compared

How to Use Pinterest to Grow Your Small Business (A Plain-English Guide)

Northwest Registered Agent Review: Honest Pros, Cons, and Who It’s Actually For

Free for Every Founder

Ready to Know Where You Stand?

The Business Journey dashboard maps your exact position across all 13 stages. Track your progress, unlock resources for each step, and build with a framework used by thousands of founders at Hustler's Library.

Hustler's Library Business Journey Dashboard
Start Your Journey — It's Free →

No credit card required  ·  Takes 3 minutes  ·  Personalized to your stage