Books recommended by Mark Pincus

Founder of Zynga, the company behind popular social games like FarmVille.

Why Mark

A complete list of books recommended by Mark Pincus, brought to you by the dedicated team at Hustler’s Library. But let’s pause for a moment to learn a bit about Mark Pincus, the man behind the choices. Born February 13, 1966, Mark Pincus is an entrepreneur who’s best known for founding Zynga, a leader in the social gaming industry.

What Mark Reads

zerotoonecover

Zero to One: Notes on Startups, or How to Build the Future

Discover how to make your startup unique and stand out. This book, part of the recommended books by Mark Pincus, shows you how to go from zero to one, turning your dream into reality.

The hard things

The Hard Thing About Hard Things

Ben Horowitz doesn’t sugarcoat the tough stuff. He shares real stories and advice on how to navigate the tricky situations that come with running a business.

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail" by Clayton M. Christensen

Discusses how successful companies can do everything “right” and still lose their market leadership.

The Lean Startup by Eric Ries

The Lean Startup

Ever wondered how to build a startup efficiently? Eric Ries explains how to use a ‘lean’ approach to ensure your startup succeeds with fewer resources.

Books recommended by Mark Pincus

The Art of Thinking Clearly by Rolf Dobelli

Rolf Dobelli dives into cognitive errors and biases. He teaches you how to think more clearly, making better decisions in life and business.

The 7 Habits of Highly Effective People by Stephen Covey

The 7 Habits of Highly Effective People by Stephen Covey

Stephen Covey’s classic work breaks down the habits that make people truly effective. This book is not just about work; it’s about life.

Books recommended by Mark Pincus

Man's Search for Meaning by Viktor Frankl

Viktor Frankl, a Holocaust survivor, shares profound insights on finding purpose. A different kind of read in the list books backed by Mark Pincus, this book dives deep into the human psyche.

The Power of Habit by Charles Duhigg

The Power of Habit by Charles Duhigg

Charles Duhigg uncovers why habits exist and how they can be changed. By understanding the ‘habit loop’, you can change your life for the better.

Want personal advice?

Get a free consultation from Hustler’s Library! Fill out the quick survey, and a Hustler’s Library Small Business Specialist will contact you shortly!

Trusted by 1,000+ entrepreneurs.

Keep Learning

Recommended Books by Jordan Welch

What kind of books does Jordan Welch keep on repeat? The kind that challenge you to think better...

Wix vs Squarespace vs WordPress: Which Is Best for Small Business?

Wix vs Squarespace vs WordPress: a clear 2026 comparison of the best website platforms for small business owners...

Opportunity Zones in Orange County

A guide to Opportunity Zones in Orange County, CA: OZ census tracts in Santa Ana, Anaheim, Garden Grove,...

How to Use AI Tools to Grow Your Small Business (A Plain-English Guide)

How to Sell a Business in Orlando: What Owners Need to Know

A comprehensive guide to selling a business in Orlando: valuations, IBBA brokers, Florida's no-income-tax advantage on sale proceeds,...

Is Freelancing Still Worth It in 2026? Forbes Says Yes — But Only If You Do This

Email Marketing for Small Businesses: How to Build a List That Actually Makes Money

Small Business Optimism Hits 11-Month High: What the July NFIB Data Means for You

AI Consulting in Las Vegas: The Complete Guide for Modern Businesses

How to Master the Art of Cold Calling for Your Small Business (A Plain-English Guide)

How to Manage Your Small Business Online Presence Across Multiple Platforms (A Plain-English Guide)

ChatGPT Just Got a Small Business Training Program. Here’s What It Means for You.

How to Write an About Page That Actually Wins Customers (A Plain-English Guide for Small Business Owners)

Case Study: How Dutch Bros Turned Customer Service into a Cult Brand

While others scaled with ads, Dutch Bros grew by treating customers like family. Their service-first approach turned casual...

How to Find Government Contracts for Your Small Business

What Is Churn? How to Calculate It and Why It’s the Number That Kills Subscription Businesses

What is a Letter of Intent (LOI)? A Plain-English Guide for Entrepreneurs

How to Create a Sales Script That Actually Converts (A Guide for Small Business Owners)

Free for Every Founder

Ready to Know Where You Stand?

The Business Journey dashboard maps your exact position across all 13 stages. Track your progress, unlock resources for each step, and build with a framework used by thousands of founders at Hustler's Library.

Hustler's Library Business Journey Dashboard
Start Your Journey — It's Free →

No credit card required  ·  Takes 3 minutes  ·  Personalized to your stage