Case Studies

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How to Manage a Business Buyout as a Small Business Owner

How to Manage a Business Buyout as a Small Business Owner (A Plain-English Guide)

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Twin Sisters Left Goldman Sachs and Built a $1.15 Billion Company. Here’s the Exact Playbook.

Twin Sisters Left Goldman Sachs and Built a $1.15 Billion Company. Here’s the Exact Playbook.

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How to Master Client Communication as a Small Business Owner

How to Master Client Communication as a Small Business Owner (A Plain-English Guide)

Client communication is one of the most underrated skills in business. Here is a practical framework for keeping...
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How to Use Competitive Differentiation to Stand Out and Win More Business

How to Use Competitive Differentiation to Stand Out and Win More Business (A Plain-English Guide for Small Business Owners)

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How to Use the Business Model Canvas to Clarify and Grow Your Small Business

How to Use the Business Model Canvas to Clarify and Grow Your Small Business (A Plain-English Guide)

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How to Use Window Displays to Drive Foot Traffic and Sell More in Your Small Business

How to Use Window Displays to Drive Foot Traffic and Sell More in Your Small Business (A Plain-English Guide)

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How to Use Humor in Marketing to Make Your Small Business Unforgettable

How to Use Humor in Marketing to Make Your Small Business Unforgettable (A Plain-English Guide)

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He Built 40 Prototypes Before Hitting Send on His Kickstarter. At 71, Richard Brown Is Just Getti...

He Built 40 Prototypes Before Hitting Send on His Kickstarter. At 71, Richard Brown Is Just Getting Started.

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How Etsy Makes Money: The Marketplace Model

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How Fiverr Makes Money: The Freelance Platform Breakdown

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